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The PressRoom newsroom covers the business of media, entertainment, technology and startups across India and the Gulf.

Mars

Mars Wrigley Pumps Up Digital & Quick Commerce Marketing

Mars Wrigley, the confectionery giant behind beloved brands like Snickers and Galaxy, is strategically increasing its media investments in the digital and quick commerce (q-comm) spaces, according to the company’s Chief Marketing Officer (CMO), Nikhil Rao.

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